Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
Author | Charlie Pownall |
Publisher | Springer |
Release Date | 2015-09-29 |
ISBN | 1137382309 |
Pages | 236 pages |
Rating | 4/5 (06 users) |